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Proof

Evidence, with enterprise discipline.

No generic analytics screenshots. No anonymous testimonials. No unsupported percentage claims. Every claim Wolfe publishes carries a source, a date range, and a definition—and capabilities are never presented as outcomes.

kinds of proof: 04 every claim: source · date · denominator anonymous testimonials: none capabilities ≠ outcomes

The evidence hierarchy

Four kinds of proof, in order of what matters.

01

Business proof

Qualified leads, response time, consultations, retained matters, and attributable value signals.

02

Operating proof

Workflow visibility, ownership, reporting, and reduced vendor fragmentation.

03

Growth proof

Query and page cohorts, visibility, conversion paths, and content-assisted outcomes.

04

Technical proof

Performance, security posture, deploy verification, schema, and corpus governance.

weighted by what runs a firm — retained matters outrank rankings

Flagship case study

JTNY Law

The proving environment for the Legal Growth Operating System: owned Astro/Cloudflare infrastructure, a governed content corpus, first-party attribution instrumentation, and the roadmap to the full Docket closed loop. The case study is explicit about what is shipped and what is planned.

Read the case study
01
Technical architecture & ownership
02
Content corpus governance
03
Attribution coverage
04
Intake & conversion findings

Technical proof

The before/after record, documented.

Unretouched system outputs from the JTNY proving environment: Lighthouse performance from the 40s to the 90s across six regions, a keyword footprint that grew from roughly 60 to 2,000+ in five months, and engagement time that quadrupled. Same firm, same market—the variable was the infrastructure.

See the technical SEO record
lighthouse — performance, all regions — after rebuild
Lighthouse performance scores of 91 to 98 out of 100 across six global regions

Our rules for proof

If we can't defend it, we don't publish it.

This page will grow as design-partner engagements produce approved, evidence-backed results. What it will never grow into is a wall of unattributed screenshots.

rule 01
Every claim carries a source, date range, denominator, and clear definition.
rule 02
Platform capabilities are stated separately from measured outcomes.
rule 03
Nothing is presented as live until it is shipped and verified.
rule 04
Firms are named and data is shown only with written permission.
rule 05
Matter and lead details are redacted in all public materials.