Practices
Every consumer practice has different intake logic, acquisition economics, and decision journeys. The Legal Growth Operating System is configured for each—the owned infrastructure, attribution, and closed loop underneath stay the same.
cfg/01 — personal-injury
Intake reality
High lead volume with wide value dispersion. Speed-to-contact and probable-value classification decide the economics.
System configuration
The system classifies matter type and probable value at intake, measures response time to the minute, and attributes retained matters back to the page and query that produced them.
cfg/02 — dui-criminal-defense
Intake reality
Urgency-driven decisions made in hours, often at night and on weekends. The first firm to respond credibly usually wins.
System configuration
Decision journeys are built around urgency: charge-specific paths, after-hours conversion routes, and contact-attempt measurement that exposes every hour of delay.
cfg/03 — divorce-family-law
Intake reality
Long, emotionally weighted research cycles. Prospects compare firms for weeks before making contact.
System configuration
Content clusters are governed around the actual decision journey, and assisted-conversion attribution credits the research content that built the relationship—not just the last click.
cfg/04 — bankruptcy
Intake reality
Prospects arrive anxious and price-sensitive, frequently unsure which chapter—or whether filing—applies to them.
System configuration
Qualification logic separates consultations from noise early, and the attribution layer distinguishes the queries producing filings from the ones producing unqualified volume.
cfg/05 — employment-law
Intake reality
Contingency-style screening where most inquiries are declined. The cost is hidden in intake time spent on poor-fit claims.
System configuration
The rejection and referral taxonomy shows exactly which sources and pages produce viable claims, so acquisition spend shifts toward matters the firm actually wants.
fig. 03 — five practice configurations · one owned architecture
Your practice isn't listed? The architecture is practice-agnostic. If your firm has the intake volume and case economics to justify owned growth infrastructure, the configuration conversation starts with an Architecture Review.