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Product A — Wolfe Growth Platform

Replace the agency stack with infrastructure you own.

The Growth Platform replaces the fragmented web/SEO stack with owned, measurable growth infrastructure: website, search, content, conversion, attribution, and the team that operates all of it as one system.

Engagements begin at $20,000/month.

Request an Architecture Review
replaces: cms · seo vendor · content shop · call tracker · analytics delivery: one system, one team the firm owns everything we build

Who it is for

Built for firms that have outgrown the retainer model.

This is not a website project or an SEO retainer. It is the acquisition half of a growth operating system, built and run for firms with the economics to treat growth as infrastructure.

  1. Multi-attorney consumer law firms with meaningful case economics
  2. Firms whose website is controlled by an agency or a proprietary CMS
  3. Firms paying separate vendors for SEO, content, web, call tracking, and reporting
  4. Firms that value asset ownership and want one accountable operating team

What it replaces

One system in place of five vendors.

Today Agency-controlled website on a proprietary CMS

With Wolfe Owned Astro/Cloudflare architecture with a firm-owned repository and deployment pipeline

Today SEO retainer reporting on rankings

With Wolfe Technical SEO, information architecture, and topic ownership measured against qualified demand

Today Content shop measured in posts published

With Wolfe Content intelligence with corpus governance and cannibalization controls

Today Standalone call tracker and analytics dashboards

With Wolfe First-party event and lead attribution tied to pages, sources, and content clusters

Today Quarterly slide decks of activity

With Wolfe Executive growth dashboard and a monthly operating review

five retainers consolidated · one accountable system

Platform layers

Everything included, as one engagement.

The technical standard behind every layer is documented—with before/after evidence—on the technical SEO record.

01

Website infrastructure

  • Astro and Cloudflare website architecture
  • Migration or rebuild plan
  • Firm-owned source repository and deployment pipeline
02

Search & content

  • Technical SEO and information architecture
  • Content corpus audit and governance
  • Content intelligence, topic ownership, and cannibalization controls
  • Editorial and publication operating system
  • Structured data and internal-link architecture
03

Conversion & measurement

  • Conversion architecture for calls, forms, and priority practice paths
  • First-party event and lead attribution
  • Call-tracking integration
  • Search Console and analytics instrumentation
04

Operation

  • Ongoing engineering, content, measurement, and iteration
  • Executive growth dashboard and monthly operating review

Ownership model

The firm holds the assets.

The repository, deployment pipeline, content corpus, structured data, and first-party attribution records belong to the firm. Wolfe operates the system; the firm owns it. If the relationship ever ends, the infrastructure—and every record it produced—stays with you.

Measurement model

Measured past the ranking report.

  1. Search visibility by owned topic and market
  2. Qualified organic and campaign sessions
  3. Calls and forms with usable attribution
  4. Conversion paths by page, source, and content cluster
  5. Assisted-conversion contribution

Traffic, rankings, and impressions are diagnostic inputs—not the finish line.

Operating cadence

A system that is operated, not handed off.

Ongoing engineering, content production under governance, measurement, and iteration—reviewed with your leadership in a monthly operating review against the executive growth dashboard.

Product boundary

The Growth Platform tracks acquisition and conversion activity. It does not include a full Docket implementation, intake workflow transformation, or the retained-matter feedback loop. When the firm is ready to connect marketing to intake outcomes, that is the Wolfe Legal Growth OS.

Start with the Architecture Review.

Engagements begin at $20,000/month. Every engagement starts with a paid Architecture Review that maps your current vendors, ownership, attribution, and constraints—and produces the implementation blueprint.

Request an Architecture Review